Later (later.com) alternatives

The 6 best Later (later.com) alternatives in 2026.

Short answerFlekh is the best fit if clients must approve your Reels and videos before they post. It does not publish to TikTok or Pinterest yet. If you need X back, pick Buffer. For Instagram-first planning on a small budget, pick Plann. For client approval of posts with no login, pick Pallyy.
By Shashank, founder of Flekh · Updated Oct 29, 2026 · 9 min read

Key takeaways

  • Later (later.com) removed X publishing on August 28, 2025. Buffer, Pallyy and Flekh publish to X, and Publer does on paid plans.
  • Later (later.com) has a free plan, but only its help center mentions it. The pricing page shows paid plans and a 14-day trial.
  • Starter has no approval workflow. For client approval, compare Later (later.com) Growth with Pallyy and Flekh.

How we chose: tools that do the same job as Later (later.com). We checked each price on the vendor's own page on Oct 28, 2026. Flekh is our product, and we list its weak points too.

Later (later.com) alternatives compared

6 Later (later.com) alternatives, checked Oct 28, 2026
ToolBest forPrice fromFree planVideo reviewPublishes to social
Flekh · Our productAgencies that make Reels and YouTube videos for clients who must sign off.Essential $7 a seat a month, billed monthly. Yearly billing saves 40%.No · 14-day Pro trial, no cardframe-accurate, with drawingsYes
BufferSolo creators and small businesses that post to a few channels, including X.Essentials $5 a channel a month, billed yearlyYes · 3 channels, 10 scheduled posts a channel, 1 usernoneYes
MetricoolSocial managers who send monthly reports for several brands.Starter $20 a month for up to 5 brands, billed yearly ($25 billed monthly)Yes · 1 brand, 20 posts a month, no LinkedIn or XnoneYes
PlannSolo creators and small brands focused on Instagram.Power User $12.50 a month, billed yearly ($15 billed monthly), 1 brand, 1 userYes · Instagram only, 30 posts a month, 1 brandnoneYes
PallyySmall agencies that want client approval without paid client seats.Pro $25 a month for 1 social set, billed monthly, 1 userYes · 1 social set, 15 posts a month, images onlynoneYes
PublerCreators and small teams who want many networks for little money.Professional $4 a month for 1 social account, billed yearly ($5 billed monthly)Yes · 3 accounts, 10 scheduled posts each, no XnoneYes

FlekhOur product

Video sign-off first

In short: Flekh runs the client review of a video, then posts the approved version to Instagram, YouTube, LinkedIn, Facebook Pages or X.

Best forAgencies that make Reels and YouTube videos for clients who must sign off.
Price fromEssential $7 a seat a month, billed monthly. Yearly billing saves 40%.
Free planNo · 14-day Pro trial, no card
Video reviewframe-accurate, with drawings
Publishes to socialYes · Instagram, Facebook Pages, YouTube, LinkedIn, X (TikTok, Threads, Pinterest coming)
Pros
  • One tag links a file, its tasks and its posts. Results filter by tag.
  • Comments on a frame, drawings and version compare on each video.
  • Publishes to X, which Later (later.com) dropped in 2025.
  • Clients approve from a link with no account.
Cons
  • No TikTok, Pinterest or Threads publishing yet.
  • No free plan and no social inbox.
  • Launched in 2026, so public reviews are few.
Choose it ifyour clients review Reels or YouTube videos before you schedule them.
Skip it ifyour main channels are TikTok and Pinterest, where Flekh does not publish yet.

Need TikTok or Pinterest publishing? Flekh does not have it yet. Tell Shashank, the founder, what you need →

Buffer

Simple, with X

In short: Buffer is a per-channel scheduler with a free plan that still publishes to X, Bluesky and Mastodon.

Best forSolo creators and small businesses that post to a few channels, including X.
Price fromEssentials $5 a channel a month, billed yearly
Free planYes · 3 channels, 10 scheduled posts a channel, 1 user
Video reviewnone
Publishes to socialYes · Instagram, Facebook, TikTok, YouTube (Shorts), LinkedIn, X, Pinterest, Threads, Bluesky, Google Business Profile, Mastodon
Pros
  • Publishes to X, Bluesky, Mastodon and Google Business Profile.
  • Free plan for 3 channels.
  • Comment replies on 10 platforms.
Cons
  • Approvals only on Team, $10 a channel a month, billed yearly.
  • G2 reviewers find the scheduling timeline confusing for daily posts.
  • G2 reviewers say Meta blocks data on some channels.
Choose it ifyou lost X when Later (later.com) dropped it and want a simple fix.
Skip it ifyou need client approvals on a low plan.

Metricool

Brands and reports

In short: Metricool schedules posts and reports on them, with competitor tracking and ads data, priced per group of brands.

Best forSocial managers who send monthly reports for several brands.
Price fromStarter $20 a month for up to 5 brands, billed yearly ($25 billed monthly)
Free planYes · 1 brand, 20 posts a month, no LinkedIn or X
Video reviewnone
Publishes to socialYes · Instagram, Facebook, TikTok, YouTube, LinkedIn, X (paid add-on), Pinterest, Threads, Bluesky, Google Business Profile, Twitch
Pros
  • Starter covers 5 brands. Later (later.com) Starter covers 1 social set.
  • Publishes to Bluesky, Twitch and Google Business Profile.
  • Inbox for Instagram, Facebook, TikTok, YouTube and Google Business Profile.
Cons
  • X needs a $10 a month add-on per account.
  • No approvals or team members below Advanced.
  • Capterra reviewers report refused refunds on yearly renewals.
Choose it ifyour clients care more about reports than about a visual grid.
Skip it iftwo or more people must review posts on the entry plan.

Plann

Instagram-first planner

In short: Plann is a visual planner built around Instagram, with a free plan and paid plans by brand and user.

Best forSolo creators and small brands focused on Instagram.
Price fromPower User $12.50 a month, billed yearly ($15 billed monthly), 1 brand, 1 user
Free planYes · Instagram only, 30 posts a month, 1 brand
Video reviewnone
Publishes to socialYes · Instagram, Facebook, LinkedIn, TikTok, Pinterest, YouTube Shorts (Power User)
Pros
  • Free Forever plan for Instagram.
  • 7-day trial with no card.
  • Paid entry costs less than Later (later.com) Starter, both billed yearly.
Cons
  • Free plan posts to Instagram only, 30 posts a month.
  • Free plan limits videos to 30 seconds.
  • The pricing page is unclear on networks per plan.
Choose it ifyou are one creator who plans an Instagram grid.
Skip it ifyou manage several client brands with a team.

Pallyy

Client calendar links

In short: Pallyy is a scheduler for agencies. Clients approve posts from a shared calendar link and need no account.

Best forSmall agencies that want client approval without paid client seats.
Price fromPro $25 a month for 1 social set, billed monthly, 1 user
Free planYes · 1 social set, 15 posts a month, images only
Video reviewnone
Publishes to socialYes · Instagram, Facebook, X, LinkedIn, Google Business, Pinterest, TikTok, YouTube, Threads, Bluesky
Pros
  • Clients approve from a calendar link, with no account or seat.
  • Each social set holds up to 11 accounts.
  • Publishes to X and Bluesky.
Cons
  • The 14-day trial asks for card details.
  • Pro has 1 user and no extra users.
  • Free plan allows image posts only.
Choose it ifclients approve your posts and you still post to X.
Skip it ifyou need time-stamped comments on video.

Publer

Many networks, low price

In short: Publer is a per-account scheduler with a free plan and 13 networks, including Threads, Bluesky and Telegram.

Best forCreators and small teams who want many networks for little money.
Price fromProfessional $4 a month for 1 social account, billed yearly ($5 billed monthly)
Free planYes · 3 accounts, 10 scheduled posts each, no X
Video reviewnone
Publishes to socialYes · Facebook, Instagram, TikTok, X (paid plans), Threads, LinkedIn, Pinterest, YouTube, Google Business Profile, Bluesky, Mastodon, Telegram, WordPress
Pros
  • X publishing on paid plans.
  • Every 10th account or member is free.
  • Business plan has a Client role for approvals.
Cons
  • Capterra reviewers say cost rises with each account you add.
  • Capterra reviewers find the interface cluttered.
  • Capterra reviewers report bulk uploads that fail with large videos.
Choose it ifyou want X back and prefer to pay per account.
Skip it ifyou need deep analytics; Capterra reviewers call them basic.

How to switch from Later (later.com) to Flekh

  1. Day 1

    Start the 14-day Pro trial and connect Instagram, Facebook Pages, YouTube and LinkedIn.

  2. Day 2

    Connect X in Flekh, since Later (later.com) stopped publishing to X in August 2025.

  3. Day 3

    Upload the next client Reel and send the client an approval link.

  4. Day 4

    Keep TikTok, Pinterest and Snapchat posts in Later (later.com) until Flekh supports them.

  5. Day 5

    Check views and retention next to each post, then build the monthly client report.

Questions

What is a good free alternative to Later (later.com)?
Buffer, Plann, Pallyy, Publer and Metricool all have free plans. Buffer Free covers 3 channels. Plann Free covers Instagram only, with 30 posts a month. Pallyy Free allows 15 image posts a month. Later (later.com) has its own limited free plan, but only its help center shows it.
Does Later (later.com) still post to X?
No. Later (later.com) removed X publishing on August 28, 2025, according to its help center. Buffer, Pallyy and Flekh publish to X. Publer publishes to X on paid plans only. Metricool sells X as an add-on at $10 a month per account.
Who are the main competitors of Later (later.com)?
For visual planning, Plann and Pallyy are the closest. For general scheduling, Buffer, Metricool and Publer compete on price and networks. Flekh competes only where clients must approve a video before it posts.
Is there an Instagram-focused alternative to Later (later.com)?
Plann is the most Instagram-focused tool on this page. Its Free plan schedules to Instagram only. Power User costs $12.50 a month for 1 brand and 1 user, billed yearly, and adds Facebook, LinkedIn, TikTok, Pinterest and YouTube Shorts.
Is Later (later.com) good for agencies?
Later (later.com) Growth and Scale add approval and external comment workflows. Growth costs $37.50 a month for 2 social sets and 2 users, billed yearly. Starter has no approvals. Agencies that want client approval with no login can compare Pallyy and Flekh.

Sources

  1. https://later.com/pricing, checked Oct 28, 2026
  2. https://later.com/about/, checked Oct 28, 2026
  3. https://help.later.com/hc/en-us/articles/360059362253, checked Oct 28, 2026
  4. https://help.later.com/hc/en-us/articles/33709975610135-Ending-Support-for-X-formerly-Twitter, checked Oct 28, 2026
  5. https://later.com/blog/later-acquires-mavely/, checked Oct 28, 2026
  6. https://www.socialpilot.co/insights/later-pricing, checked Oct 28, 2026
  7. https://www.blotato.com/blog/later-pricing, checked Oct 28, 2026
  8. https://g2.com/products/later-social/reviews, checked Oct 28, 2026
  9. https://buffer.com/pricing, checked Oct 28, 2026
  10. https://pricingsaas.com/companies/buffer, checked Oct 28, 2026
  11. https://www.g2.com/products/buffer/reviews, checked Oct 28, 2026
  12. https://metricool.com/pricing, checked Oct 28, 2026
  13. https://www.capterra.com/p/203702/Metricool/reviews, checked Oct 28, 2026
  14. https://www.plannthat.com/pricing/, checked Oct 28, 2026
  15. https://pallyy.com/pricing, checked Oct 28, 2026
  16. https://publer.com/plans, checked Oct 28, 2026
  17. https://publer.com/help/en/article/what-are-publers-plans-and-pricing-15h4yqh/, checked Oct 28, 2026
  18. https://www.capterra.com/p/177145/Publer/reviews/, checked Oct 28, 2026

Flekh is our product. Every other fact on this page comes from the vendor's own page or a named source, with the date we checked.

Review. Approve. Publish. Learn.

Start with one project. 14 days of Pro, no card.

The wordmark is made of comment pins. Hover the letters to read a few.OpenResolved

Review. Approve. Publish. Learn.

Start with one project. 14 days of Pro, no card.

The wordmark is made of comment pins. Hover the letters to read a few.OpenResolved